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Video Marketing for SMEs: Low-Cost Strategies with High Impact

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Introduction You don’t need a blockbuster budget to compete with big brands. With just a smartphone and the right strategies, your SME can create video content that captivates audiences, builds trust, and drives sales. At EA Media Entertainment, we’ve helped dozens of Georgia-based small businesses harness the power of video marketing without breaking the bank. Here’s … Read more

How to Measure the Success of a Social Media Campaign

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Likes and followers no longer cut it. In 2024, a successful social media campaign is measured by metrics that directly tie to your business goals: sales, leads, or customer loyalty. If you’re a business in Atlanta still obsessing over vanity metrics like shares or follower counts, you’re wasting time (and money). Here’s what actually matters. Key Metrics … Read more